Alexa Related Links and Traffic Rankings are the embodiment of this vision, growing and getting better as more people join the Alexa community of smart Web surfers.

Alexa could not exist without the participation of the Alexa Toolbar community. Each member of the community, in addition to getting a useful tool, is giving back. Simply by using the toolbar each member contributes valuable information about the web, how it is used, what is important and what is not. This information is returned to the community as Related Links, Traffic Rankings and more.